What is it like to have an ambassador? No matter your trade, service or profession; imagine for a moment what it might be like to have a person representing you – someone who knows what you do, has experience with how you do it, has so much confidence and faith in you they welcome the chance to describe you to another person. How would that make you feel? How might that impact your business? Now multiply that by fifty. Fifty people that know you, that will vouch for you, that have experience, trust and confidence in you. Wow! That would be great, wouldn’t it?
Edison Professionals provides you with that kind of representation. A team of ambassador’s interested in your success. A sales force, not the paid kind that forget about you when they are off the clock, but the kind that have you in the back of their mind all the time. When your ambassador hears someone say a keyword or phrase that reminds them of you, something you said in your one-minute elevator pitch, something you described in one of your meetings together, your ambassador will bring you into the conversation, as if you were there. There is no better salesperson than the ambassador that knows, likes and trusts you. None.
If you are a plumber, that keyword might be low pressure or leaky faucet. If you are an electrician, that keyword might be GFI or add a light fixture, if you are a chiropractor, the keyword might be neck or back pain. A financial advisor might speak of financial stability. An Insurance person might mention long-term care. Whatever you do, there are unique keywords that mean something in your business. These are memory triggers for your team of ambassadors.
It doesn’t happen overnight, but over time. Why? Because it takes time to build that level of confidence and trust. It takes time to develop your ambassadors. There is no better time to begin developing your team of ambassador’s.
Next time; Having an ambassador is an incredible responsibility.